NACD Board Leadership Conference NACD Chapter System

Communications in the Age of Activism

February 24, 2017
Salt Lake City, UT


Join us for an intimate roundtable discussion led by Mark Lucas.  It is a special opportunity to hear Mark's story about shareholder activism.  Seating is limited to the first 20 people who respond.  
In today's dynamic world of shareholder rights advocates and activist shareholders, effective communication between management, boards and shareholders are more important than ever. In this panel discussion, we will discuss best practices in communication between management and board (in both public and private companies), plus we will discuss communication strategies for management/ boards when activist shareholders engage with your company. Specifically we will review:
-  Management and Board imperatives for communications with each other, along with common pitfalls to avoid.
-  Communication strategies with shareholders.
-  Activist response strategies and managing the process once it starts.

Location and Time


Alta Club
100 East South Temple
Salt Lake City, UT 84111

11:30 to 11:45 am      Registration

11:45 am to Noon      Introductions

Noon to 1:30 pm        Seated Lunch & Discussion

1:30 pm                      Adjourn

Speaker Spotlight


Mark Lucas

Mark Lucas has been a transformative CEO over the last 15 years leading both public and private companies.

He was most recently the President and Chief Executive Officer of Minnesota-based Imation Corp. (NYSE: IMN), a position that he held from 2010 - 2015. Previously, Lucas served as an independent director of Imation from 2007 and served as a member of Imation's Audit and Finance Committee and Compensation Committee. He resigned as an independent director of Imation in connection with the Board’s request to move into management.

Imation is a global technology company that helps organizations and consumers store, protect and connect their digital data. Imation products are sold in over 100 countries through retail and commercial distribution under the Imation, Nexsan, IronKey, Memorex, and TDK brands.

Under Lucas' leadership, Imation established itself as a strategic player in data storage products, high-growth secure data storage markets, including enterprise class secure hybrid storage arrays, and portable work force secure solutions. He initiated and led several acquisitions/divestitures, as well as operational excellence initiatives that drove efficiencies, cost savings and cash flow improvement.

Previously, Lucas was the Chairman and CEO of the Geneva Watch Group located in New York. Geneva Watch is one of the top 10 watch manufacturers in the world selling to the mass merchant market, designer and fashion markets, home design and sports action markets. In this role, Lucas reorganized the company including a bank refinancing, new management structure, divestiture of under performing businesses, and a significant reduction of headcount. He established a new global product development process and solidified a consistent multi-national culture. Ultimately, Lucas identified and sold the company to a European strategic acquirer.

Prior to leading Geneva Watch Group, Lucas was the President and CEO of Altec Lansing Technologies, a leading provider of powered, portable, personal and interactive audio products.

Lucas joined Altec Lansing in 2001 and played a key role in reviving the brand and adding to its long tradition of audio innovation. He led a critical business transition from a focus on supplying OEM products to an emphasis on retail consumer electronics, accompanied by an expansion to the global arena. He was responsible for re-launching the company's Professional Division and presided over the introduction of a variety of new computer and home entertainment sound system. These initiatives resulted in explosive growth for the company and a return to a diversified and global business base as well as a solid financial footing. Lucas led the sale of the company to a strategic acquirer.

Before joining Altec Lansing, Mr. Lucas held senior executive positions at Iomega Corporation, Gillette, Kraft and Duracell. His responsibilities at those companies ranged from domestic and international marketing to product management, strategic planning, and operations and manufacturing, including living in Asia for five years as President of a region including China, South Korea, Japan, Taiwan and Hong Kong. His accomplishments include involvement in a major marketing initiative that spurred a 25-point gain in Duracell's share of the battery market and anointed Duracell as the market leader.

Mr. Lucas earned a Bachelor of Science degree in Industrial Engineering and an MBA in marketing at Rensselaer Polytechnic Institute in Troy, NY. He is currently an Independent Director for Noble BioMaterials Inc.; and in the non-profit community, he has served on the boards of the Audio division of the Consumer Electronics Association, the Mountain Laurel Performing Art Center, the Greater Twin Cities United Way, where he served on the Human Capital and Finance committees, and the Minnesota Business Partnership. Mr. Lucas is a member of the Consumer Technology Association, Park City Angel Investors group, and Pandolabs Innovation Center where he is pursuing mentorship involvement for technology start-ups.

Mr. Lucas resides in Park City Utah with his wife of 37 years. He enjoys skiing, hiking, biking, golf, and ocean sports of all types.



Question about this Event?

Contact NACD Utah Chapter c/o Heather May, PO Box 3281, Salt Lake City, UT, 84101 phone: 801-550-3842 email: